17 Giu The Tuscany heart
Peace, serenity, nature and good food.
This is Chianti! Unique landscapes, gentle green hills, wide expanses of vineyards and olive groves, small villages, characteristic parish churches and stone farmhouses.
Its landscapes are so fascinating and characteristic that they are often photographed and reproduced on postcards and calendars distributed all over the world.
Originally, the name was attributed only to the municipalities of Gaiole, Radda and Castellina (known as ‘in Chianti’) which formed the ancient ‘Lega Militare Fiorentina del Chianti’. Its symbol was the Black Rooster.
Today the expression ‘Chianti’ includes the territories of the three municipalities of the ‘Lega’ in addition to the Florentine territories of San Casciano and Tavernelle in Val di Pesa, Greve, and part of Barberino in Val d’Elsa, and the Sienese territories of Castelnuovo Berardenga and Poggibonsi. Only wines produced in these municipalities can bear the name “Chianti Classico” and the famous Black Rooster label.
Eric Asimov, wine critic of the New York Times since 1999, praises the qualities of Chianti Classico in the article “This Summer, Make it Chianti Classico” published in the newspaper’s June 7 column.
The famous critic says he loves Tuscan wines, but this summer he is obsessed with Chianti Classico.
“Here’s my wine for the summer: Chianti Classico” Eric Asimov
Perfection is recognized for the first time in a Gallo Nero wine.
Chianti Wine Consortium 3.0
The Chianti Wine Consortium is an association of more than 2,500 producers covering more than 10,500 hectares of vineyards. Becoming 3.0 has decided to promote itself through 10 influencers carefully chosen to reach 3 million people with posts and stories and to face this challenging moment. This is a new way of marketing even in the wine industry.
“With the pandemic, everything has evolved and changed, including the way we communicate and stay in touch. The use of social media to reach the end consumer has become predominant. In May we should have been present with an event in Moscow and St Petersburg, but we could not attend, due to the current situation. The Consortium has taken up this challenge with a new and exciting project, involving influencers from every segment of our market,”.
Giovanni Busi, president of Vino Chianti
The beating heart of Tuscany
As we have seen so far, the Chianti area includes several municipalities, and among these, it is impossible not to mention Badia a Passignano, the beautiful and ancient seat of the Lega del Chianti, and the mighty and historic castle of Brolio, former residence of the Grand Baron Ricasoli, inventor of modern oenology.
The ideal visit to Tuscany should begin in its heart, Chianti, and then extend to the other more famous places around it, to better understand them.
The famous panoramic roads invite you to enjoy the landscape in a succession of views and panoramas, stimulating surprise and the desire to stop. It is not for nothing that the area is also called ‘Chiantishire’ or Chianti County because of the large number of foreigners, not only English of course, who reside there permanently.
It is practically impossible to travel in Chianti without taking a couple of opportunities to experience unique emotions in this land.
Chianti is not only landscapes and wines, but a splendid setting full of countless facets for an unforgettable stay in Tuscany: we hope that our advice is useful to help you choose from an almost endless list of things to do and discover.
Don’t miss the best of Chianti!!!
How about a little adventure?
If you are looking for adventure during your stay in Tuscany, the Chianti area has what you are looking for! The wide region of Chianti lends itself well to hiking – whether on the red and white marked trails, the historic Via Francigena roads or the many dirt roads that once naturally marked the route for pilgrims or fearless medieval travellers.
Activities for the whole family
When we say chianti, we immediately think of wine, but Chianti is not just this! This heavenly area doesn’t just offer wine tasting and visits to historic cellars, it is also the perfect place for non-drinkers and families with children who want to switch off their minds and relax in the midst of nature.
The geographical location of Chianti creates an infinite variety of opportunities that will allow guest to explore nature with different eyes, experience adventures of speed and skill and be enchanted by landscapes of other times.
Immerse yourself in nature: how about a bicycle or horse ride through the area’s beautiful landscapes? And if you’re a wine lover, you won’t miss the chance to visit some of the area’s wineries with their vineyards and olive groves. You also have the chance to drive a vintage Fiat 500 or Vespa and enjoy the scenery.
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